HealthCare Europe production d.o.o. was established in 2012 in Novi Sad as a Joint Venture of Danish Everrest and Chinees Helthcare Co. Ltd. At Healthcare Europe, we believe the world will be a better place if people sleep better! Our Mission is to deliver the highest quality memory-foam mattresses, toppers, pillows and accessories at the best prices available in the market. By making quality memory-foam products affordable, we are making the world a better place, one sweet dream at a time.
Healthcare Europe is offering a new position in Sales Department:
Category/Brand Manager
Ruma
Position Summary:
Category/Brand manager research and analyze industry consumer data to develop a variety of product types from sleep category (such as mattress, pillow, mattress-topper and accessories). During this process, she/he takes into consideration a variety of factors, including consumer needs, profitability and market competition. Category/Brand manager also collaborates with research and development, sales representatives, advertising personnel and production to create detailed products and marketing plans.
Principal Duties and Responsibilities:
- Existing product line development
- Develop and execute category plans
- New product development (Idea generation, Idea screening, Concept development – to find out the best valued attributes by consumers)
- Commercialization: When? (Timing), Where? (Which geographical markets), To whom? (Target markets), How? (Introductory Marketing strategy))
- Product Hierarchy development
- Assisting in Brand strategy: Line extension, Brand extension, Multiband, Co-brands
- Brand/product visual identity – with support of internal or external creative agency
- Make changes to the product line to increase profit margin
- Implement monthly promotional strategies to achieve sales goals
- Stay updated on industry trends and market competitions
- Assist in the development of annual marketing plans and product positioning strategies
- Responsibility for development and execution of marketing launch plans for specific product lines
- Provide guidance and execute Sales Training materials such as sales sheets, product reviews, sales scripts and customer service support
- Provide forecasts for and ensure adequate inventories of all course materials
- Ensure timely and accurate delivery of all projects
Knowledge, Skills and Abilities Required:
- Minimum 1-year relevant work experience in category management, marketing, marketing/sales or brand/product marketing management
- Strong project management skill
- Instinctive feeling about future product concepts
- Good analytical skills
- Good listening skills, able to respond to results and consumer research
- Excellent product marketing skills including the ability to create marketing plans, develop product positioning, provide business and competitive analysis
- Excellent communication skills, both verbally and in writing
- Able to work well with a wide range of people from different parts of the business
- Able to inspire others
- Able to manage different projects at the same time
- Organized and methodical
- Able to work well under pressure
- Good presentation skills
- Strong negotiating and interpersonal skills
Education Required:
- Bachelor’s Degree in Business or Marketing
We are offering:
- Working in an international Company
- Motivating environment
- Possibility to learn and gain new experience
- Motivating remuneration package
- Career opportunities
Please send your CV in English including photo.
Only short listed candidates will be contacted.
Confidentiality is guaranteed.
Deadline for applications: 25.08.2016.
Healthcare Europe DOO Ruma
HealthCare Europe d.o.o. kompanija osnovana je 2012.godine u Novom Sadu, kao zajednička investicija danske kompanije EverRest i kineske kompanije HealthCare Co.Ltd. Mi u HealthCare Europe verujemo da bi svet bio bolje mesto kada bi ljudi bolje spavali! Naša misija jeste da tržištu pružimo dušeke, naddušeke, jastuke i aksesoare od najkvalitetnije memorijske pene po najboljim cenama. Time što činimo kvalitetne proizvode od memorijske pene pristupačnim, činimo i svet boljim mestom, nudeći najlepše…
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