You just might be our new:
Reporting to: Marketing Director
- Shape and execute brand strategies – from portfolio management and NPD development to annual planning and budgeting
- Lead the development of brand campaigns in partnership with agencies and oversee their execution
- Translate the global brand vision into powerful local executions across products, pricing, and communication
- Empower and guide your BM team, encouraging growth, ownership, and performance excellence
- Collaborate closely with creative, media, and digital partners to drive awareness, equity, and market share
- Bring insights to life by monitoring trends, research, and market data – and adapting plans to stay ahead
- Track sales performance, brand funnel, and P&L data to ensure sustainable growth and profitability
- Build strong partnerships with the Global Brand Team to align strategies and share best practices
- University degree in a relevant field
- Minimum 5 years of experience in Brand Marketing, preferably in FMCG, with proven results and experience in similar roles and team leadership
- Strong combination of strategic thinking, creativity, and executional excellence
- Excellent communication and presentation skills
- Energetic, structured, and business-driven approach
- Proficiency in English (working communication level)
- Advanced knowledge of MS Office; experience with SAP is an advantage
- Driving license (B category)
If you bring strategic clarity, creative spark and the ambition to make an impact beyond borders, this is where you belong. We’re looking forward to receiving your CV!
Carlsberg Srbija d.o.o.
Carlsberg Srbija – priča koja traje. I nastavlja se, možda baš sa tobom. Sve je počelo 1847. godine u Kopenhagenu, kada je J. C. Jacobsen osnovao malu pivaru i nazvao je po svom sinu Carlu. Njegova želja bila je jednostavna – da pravi vrhunsko pivo i da kroz znanje unapredi svet oko sebe. Više od 175 godina kasnije, ta ideja i dalje živi – u više od 150 zemalja i u srcima preko 35.000 zaposlenih širom sveta. Naša priča u Srbiji počinje u Čelarevu, gde je Lazar Dunđerski još 1892. osnovao pivaru…
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