The Company
Databox, a software company, is looking for a Content Marketing Coordinator to join our marketing team to help us develop, coordinate, and execute marketing campaigns across various channels.
Our mission is to help millions of companies improve their business performance through better use of data. Our product lets companies visualize, benchmark, track and report performance data from hundreds of other tools.
The Marketing Team
Our marketing team is the main driver of new business, generating over 250k organic sessions a month and ~5k signups for our free product.
We have achieved this with a unique approach to our content strategy where we gather, analyze and publish data through surveys and benchmark studies. This also allows us to cover a wide range of topics – all relevant to our product and users – since we’re tapping into the collective knowledge of our audience.
As our marketing efforts continue to grow, we need someone to help us run and scale our existing content processes. This person would be responsible for helping us launch surveys and recruit respondents, as well as collaborate with our partners and contributors to promote the resulting content.
The Role
Databox is seeking a Content Marketing Coordinator to join our marketing team and work in an editorial capacity to help manage our expert contributor program and effectively promote the content published on the Databox blog.
The ideal candidate is someone who has excellent English writing and communication skills with previous experience in content marketing or/and co-marketing roles. We are looking for a candidate with strong outreach skills and someone who is passionate about building and expanding relationships with our network of content contributors, as well as growing our existing database. The candidate must be proficient in tools like Survey Monkey and HubSpot Marketing.
The Responsibilities
- Launch and actively promote our co-marketing surveys
- Recruit survey participants through social media and email outreach
- Promote published content via email and social media
- Identify industry influencers, thought leaders, and target publications for various content partnerships and projects
- Develop outreach strategies to connect with potential partners (industry influencers, bloggers, etc)
- Craft personalized messages and proposals to establish mutually beneficial content partnerships
- Manage and maintain a database of contacts, tracking outreach activities and relationships for timely follow-ups and ongoing engagement
- Track and report co-marketing performance metrics, especially from outreach and promotional activities, providing regular updates to the team.
The Skills
- At least 2+ years of experience in a relevant content marketing, co-marketing or partner marketing role. Bonus points if you have experience within the SaaS industry or/and with SaaS clients.
- Exceptional English writing, speaking, and communication skills.
- Basic understanding of on-page and off-page SEO best practices, including organic search ranking principles, internal links, and link building.
- Proficiency in content management systems (CMS) like WordPress, marketing automation platforms (e.g., HubSpot Marketing), email marketing software, and market research tools like SurveyMonkey.
- Familiarity with content distribution and promotion strategies across social media platforms, email marketing, and other channels.
- Strong organizational skills with the ability to manage multiple projects and meet deadlines.
- Highly motivated team player with the ability to develop and maintain collaborative relationships with all levels within and external to the company.
- Analytical mindset with the ability to track and interpret marketing campaign metrics from tools such as HubSpot Marketing.
The Benefits:
We encourage our employees to challenge themselves, learn from each other, grow in their roles, and balance their work with life. We offer competitive compensation, an opportunity for personal and professional development, and a positive team atmosphere.
Databox is a remote-friendly company with over 100 team members working across the globe. Our team and customer base is distributed globally across several countries with concentrations of team members in Slovenia (Ptuj), the U.S., (Boston, MA), and Serbia (Novi Sad and Belgrade), so this is an opportunity to work in a company with a flexible schedule and location. We offer access to a co-working space in Ptuj, Slovenia.
If you think we might be a match, send us your CV and a short explanation of why you think you are the right person for this position.