Growth Marketing Lead with focus on B2B SaaS

What we do: TelQ Telecom is a worldwide provider of SMS quality assurance services. As a cloud-based SaaS telecom platform, we are enabling customers all over the world to check and improve the quality of their telecom communication channels. Through one of the largest networks of testing devices (12k+) in the industry, we have so far handled over ten million test results.

We collaborate with major mobile network operators in Europe and Asia, as well as leading SMS service providers. We provide testing coverage for over 1400 networks worldwide, covering over 180 countries.

Our commitment to excellence is evident: Our SMS testing platform recently clinched the first prize at The Antonio Meucci Global Telco Awards in the category of ‘Best SMS Testing Tool‘.

Our two main offices are located in Hamburg and Belgrade. Our team: Founded in 2016, our team counts about 20 people from 10 different countries. Despite being small in size, our services are the first choice for the biggest players in our industry. Our customers often praise us for having the best UI and for being the most reliable and innovative solution in the market.

TelQ- We got you covered!

About this role:

We’re looking for a hands-on Growth Marketing Lead to take ownership of TelQ’s marketing performance across SEO, paid media,website optimization, and UX. You’ll drive user acquisition and conversion optimization strategy with a strong focus on execution, while also guiding a small marketing team. This role is perfect for someone who enjoys switching between tactical work and growth strategy, and who thrives in a lean, startup-style environment where autonomy and speed matter. 

Key responsibilities:

SEO Execution & Optimization:

• Craft and execute comprehensive SEO strategies aligned with business goals to boost organic rankings and drive qualified traffic
• Conduct keyword research, analyzing search trends, and implement on-page and off-page optimization techniques
• Run technical audits to identify and debug SEO issues related to site architecture, page speed, mobile usability, schema markup, indexation, and crawlability
• Create and implement link building strategies aligned with overall SEO goals: outreach campaigns, influencer collaboration, content marketing for link acquisition
• Track key SEO metrics, analyze website traffic, report on the effectiveness of SEO campaigns, and adjust strategies based on performance.
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Paid Media (Google Ads & Performance Campaigns):

• Plan, execute, and manage advertising campaigns focused on B2B lead generation across various paid media channels, including Google Ads, LinkedIn Ads, etc.
• Conduct A/B testing and optimize campaigns to achieve KPIs
• Manage budgets and bid strategies to ensure optimal allocation of resources
• Suggest and optimize landing pages to improve conversion rates
• Track and report on spending and ROI for paid media activities; analyze CTR, conversion rates, and CPA
   

Website Conversion Optimization:

• Regularly audit and improve website content, structure, and user journey to increase conversion rates
• CTA & CTR optimization, A/B testing, and landing page enhancements
• Identify and fix bottlenecks in the funnel using analytics tools.

UX & Design Oversight:

• Ensure website and landing pages meet modern usability and design standards
• Coordinate with designers (internal or external) to deliver clear, consistent, conversion-focused interfaces
• Identify and improve weak UX/UI elements with a user-first approach

Team Coordination & Ownership:

• Guide and support a small marketing team and freelancers (e.g., content, design, paid media)
• Delegate and manage execution tasks while staying actively involved in core initiatives
• Work closely with sales, product, and technical teams to align marketing initiatives with broader business goals

KPI Tracking & Insights:

• Define and report on performance metrics like organic traffic, conversion rates, ad ROI, ROAS, etc.
• Build lightweight dashboards and performance summaries to surface insights
• Make recommendations based on results and industry trends to drive iterative growth.

Skills & Qualifications:

• 5+ years in digital marketing with deep hands-on experience in SEO, paid media, CRO, and UX
• At least 1–2 years of experience mentoring or coordinating others
• Strong skills in Google Ads, GA4, Google Search Console, and SEO tools (e.g., Ahrefs, SEMrush, Screaming Frog)
• Understanding of CRO and UX principles, with hands-on experience in testing and optimization
• Ability to work with CMS systems (like WordPress) and brief or manage developers/designers
• Comfortable balancing hands-on work with guiding team execution in a small, agile environment
• Fluent English and strong verbal and written communication skills.

Why you should work with us:

• Start-up environment in combination with financial stability and a real opportunity to grow a successful SaaS platform.
• Competitive salary & great benefits.
• Ability to make a significant impact. We are a relatively small company and all of your actions will have a significant impact on the whole team.
• Great company culture. We are a small, friendly team that likes to take good care of each other and grow together.

Benefits & Perks:

• Paid courses and certification to advance your skills.
• Premium private health insurance for you and your family.
• Fully covered medical leave.
• 25+ vacation days.
• Flexibility in working hours and remote working.
• Top-notch company equipment.
• Team-building activities.

Do you want to become a part of this story and help us bring transparency to the SMS industry?

If you are hungry for growth and are looking to make an impact, submit your CV in English and join our team as we continue to expand. 

Note: Only short-listed candidates will be contacted.