About company
Press Office is full service boutique agency from Belgrade, that offers highly individualized Public Relations and Advertising services for niche and corporate businesses.
With more than 10 years of proven experience in creating engaging brand identities and communication tactics for various industry players, Press Office delivers a personal experience, with 360o approach. Since its launching, Press Office has successfully implemented 113 projects of which more than 50% were implemented abroad.
Job ad – Digital Marketing Manager
We are looking for Digital Marketing Manager to work with us full-time in order to create, implement and analyze successful digital campaigns. The chosen candidate will work closely with the rest of the Creative and Communications team and get insights in all aspects of marketing campaigns development.
Duties and Responsibilities:
- Developing digital marketing strategies for various types of clients,
- Planning and executing all web, SEO/SEM, social media, and display advertising campaigns,
- Measuring and reporting performance of all digital marketing campaigns and assesses against goals (ROI and KPIs),
- Identifying trends and insights and optimizing spend and performance based on the insights,
- Planning, executing, and measuring experiments and conversion tests,
- Collaborating with internal teams to create landing pages and optimize user experience,
- Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points,
- Identifying critical conversion points and drop off points and optimizes user funnels,
Requirements:
- Proven working experience in digital marketing (2+ years of experience),
- Demonstrable experience leading and managing SEO/SEM, social media, and/or display advertising campaigns,
- Experience with A/B and multivariate experiments,
- Good knowledge of all different digital marketing channels,
- Good knowledge and experience with online marketing tools and best practices,
- Solid knowledge of website and marketing analytics tools,
- Experience in optimizing landing pages and user funnels,
- Experience in setting up and optimizing PPC campaigns on all major search engines,
- Good time-management skills
- Teamwork skills
Press Office
Press Office is full service boutique agency from Belgrade, that offers highly individualized Public Relations and Advertising services for niche and corporate businesses. With more than 10 years of proven experience in creating engaging brand identities and communication tactics for various industry players, Press Office delivers a personal experience, with 360o approach. Since its launching, Press Office has successfully implemented 113 projects of which more than 50% were implemented abroad.