Head of Product for Cetin International

Key Responsibilities:

Product Strategy & Vision:

• Defining and driving the multi-year product roadmap for Cetin International's portfolio, including infrastructure services (dark fibre, co-location, backhaul), managed connectivity (SD-WAN, MPLS, Private 5G), IoT, and cloud-enabled services
• Translating corporate strategy and market intelligence into actionable product initiatives aligned with revenue, margin, and market share objectives
• Prioritizing the product portfolio based on customer value, competitive positioning, and strategic fit across all active markets
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Team Leadership & Development:

• Building, mentoring, and leading a high-performing, cross-market team of Product Managers
• Setting clear objectives, KPIs, and career development paths for direct reports
• Fostering a culture of customer-centricity, data-driven decision-making, and continuous innovation within the product organization

Market & Customer Intelligence:

• Overseeing ongoing competitive benchmarking, market analysis, and trend monitoring across CEE markets (5G infrastructure sharing, open RAN, neutral host models, edge computing, etc.)
• Working closely with Sales, Key Account Management, and Customer Success teams to synthesize customer insights and translate them into product requirements
• Engaging directly with strategic customers and partners to validate product concepts and gather feedback 

Go-to-Market & Commercialization:

• Owning pricing strategies, business models, and commercial structures for the full product portfolio (e.g., capacity-based pricing, subscription bundles, SLA tiers)
• Collaborating with Marketing, Sales Engineering, and Legal to develop compelling go-to-market materials, propositions, and sales enablement assets
• Leading product launches across multiple markets, ensuring alignment with local regulatory and commercial requirements

Cross-functional Collaboration:

• Acting as the primary bridge between technical teams (Network Engineering, IT, Operations) and commercial functions (Sales, Finance, Marketing, Legal)
• Driving alignment with the Cetin Group product organization and parent company initiatives where relevant
• Representing the product function in executive forums, board presentations, and external industry events 

Financial & Performance Management:

• Owning the P&L accountability for the product portfolio, including revenue forecasting, budget management, and profitability tracking
• Defining and monitoring product KPIs (revenue growth, ARPU, churn, NPS, time-to-market, adoption rates)
• Identifying opportunities for product rationalization, portfolio simplification, and cost optimization

Requirements:

• University degree in Telecommunications, IT, Business, Economics, or a related field; MBA or equivalent postgraduate qualification is an advantage
• Minimum 5 years of experience in product management or product leadership roles in the telecommunications or technology sector, with at least 3 years of leadership/managerial capacity
• Deep understanding of telecommunications products and infrastructure — including mobile networks (4G/5G), fixed broadband, fibre infrastructure, SD-WAN, private networks, IoT, and wholesale/B2B services
• Demonstrated experience working across multiple CEE or European markets, with an understanding of regional regulatory environments and market dynamics
• Strong experience with pricing strategies, business case development, and P&L management
• Proven ability to lead, inspire, and develop cross-functional, multicultural teams in a matrixed organisation
• Analytical Mindset: Ability to translate complex data sets, market research, and financial models into clear strategic decisions
• Excellent written and verbal communication skills; comfortable presenting to C-suite and board-level audiences
• Fluent English required