Online Channel Marketing Manager

Konkurs: Online Channel Marketing Manager

Ime firme: Tekpoint GmbH  (www.tekpoint.com)
Lokacija: Beograd
Tip zaposlenja: Full-time
Industrija: Digital Marketing / E-commerce / Partner Management
Tražimo kreativnog i analitičkog Online Channel Marketing Managera koji će voditi i unapređivati digitalne marketinške aktivnosti kroz online kanale i partnerske platforme. Ako razumeš kako funkcionišu e-commerce ekosistemi, online resellers, digitalne kampanje i performance alati — ovo je prava prilika za tebe!

Tvoje odgovornosti:

• Razvoj i implementacija online channel marketing strategije u saradnji sa digitalnim i prodajnim timom
• Upravljanje marketinškim aktivacijama na partnerskim platformama (e-commerce, online retailers, marketplace-i)
• Planiranje zajedničkih kampanja sa partnerima: bannere, newslettere, landing page-ove, social kampanje i sl.
• Optimizacija vidljivosti brenda i proizvoda na online kanalima (SEO/SEM, listing optimizacija, content)
• Praćenje prodajnih performansi, analiza podataka i priprema izveštaja
• Upravljanje online MDF budžetima i ROI analizama
• Razvijanje i održavanje dobrih odnosa sa digitalnim partnerima
• Reference: tm1fyiZ_7o0VuXFiq1KMHLrrtci_7326e5pv5wpRxulhKPKZqmgUt_I_k26RxoPk

Idealni kandidat:

• Minimum 2–3 godine iskustva u digitalnom marketingu, e-commerceu ili channel marketingu
• Razumevanje online prodajnih platformi, marketplace-a i digitalnog potrošačkog ponašanja
• Poznavanje alata kao što su Google Analytics, Meta/Google Ads, CMS sistemi, e-commerce platforme
• Odlične analitičke veštine i sposobnost donošenja odluka na osnovu podataka
• Visok nivo organizacije i sposobnost upravljanja paralelnim projektima
• Prednost: iskustvo u tech, retail ili FMCG industriji
• Napredni nivo engleskog jezika, poznavanje nemačkog je prednost  

Šta nudimo:

• Rad u ambicioznom i rastućem digitalnom okruženju
• Direktan uticaj na prodajne rezultate kroz online kanale
• Priliku da kreiraš napredne digitalne strategije i kampanje
• Mogućnosti za kontinuirano učenje i profesionalni razvoj

Job Opening: Online Channel Marketing Manager

Company: Tekpoint GmbH (www.tekpoint.com)
Location: Belgrade
Employment Type: Full-time
Industry: Digital Marketing / E-commerce / Partner Management
We are seeking a creative, data-driven, and detail-oriented Online Channel Marketing Manager to lead digital marketing initiatives across our online retail and partner channels. If you understand how e-commerce platforms, online resellers, and digital performance marketing work — this role is for you!

Key Responsibilities:

• Develop and implement online channel marketing strategies in collaboration with the digital and sales teams
• Manage marketing activities on partner platforms (e-commerce sites, online retailers, marketplaces)
• Plan and execute joint online campaigns: banners, newsletters, landing pages, social activations, and more
• Optimize product visibility and performance across online channels (SEO/SEM, content, listings)
• Monitor campaign and sales performance, analyze data, and generate actionable insights
• Oversee online MDF budgets and ensure strong ROI on all partner marketing investments
• Build and maintain strong relationships with digital partners

Ideal Candidate Profile:

• 2–3 years of experience in digital marketing, e-commerce, or channel marketing
• Solid understanding of e-commerce ecosystems, online retail operations, and digital marketing tools
• Proficiency with tools such as Google Analytics, Meta/Google Ads, CMS and e-commerce platforms
• Strong analytical skills and ability to make data-backed decisions
• Highly organized with the ability to manage multiple ongoing projects
• Bonus: experience in tech, FMCG, retail, or B2B sectors
• Advanced level of English, knowledge of German is an advantage

What We Offer:

• A dynamic and fast-growing digital environment
• The opportunity to shape online channel marketing strategies
• Direct impact on sales through online channel performance
• Opportunities for continuous learning and professional development