Our story
PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated nearly $92 billion in net revenue in 2024, driven by a complementary beverage and convenient foods portfolio that includes Lay’s, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo’s product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.
Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with pep+ (PepsiCo Positive). pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people. For more information, visit www.pepsico.com, and follow on X (Twitter), Instagram, Facebook, and LinkedIn @PepsiCo.
Responsibilities:
Shopper Marketing Calendar & POSM Management:
- Assist in developing and implementing the Shopper Marketing calendar in line with marketing and sales initiatives.
- Support the planning and execution of POSM (Point of Sale Materials) and TM tools to enhance PepsiCo’s in-store presence.
- Help analyze data-driven insights to optimize Shopper Marketing strategies and category development.
Trade Marketing Equipment & Activation Support:
- Contribute to the planning of racks and other displays deployment, ensuring proper execution and cost-efficient investments.
- Assist in managing POSM reporting, ensuring accurate tracking of materials, costs, and timely delivery.
- Support the execution of activation programs and consumer promotions, including performance tracking.
- Coordinate activities related to NPD (New Product Development) launches, working closely with Marketing and Category Management teams.
- Stakeholder Collaboration & Business Integration:
- Work closely with Sales, Marketing, and Perfect Store teams to ensure alignment of Shopper Marketing initiatives.
- Conduct field visits within Czechia, Hungary and Slovakia region to gather insights on competitor activities and market trends.
Requirements:
- Bachelor degree in related field of study
- 2+ years experience in Trade Marketing
- High level of spoken and written English
- Knowledge of Hungarian is considered as an advantage
- Strong communication and collaboration skills
- Analytical and detail-oriented
We offer:
- Private health insurance
- Annual bonus
- Fitpass
- Support services - Psychological support, Financial advisor, Legal advisor, Parenting advisor
- Continuous learning through e-learning platforms
- Employee engagement through various events, celebrations and Rewards & Recognition program
PepsiCo
PepsiCo Zapadni Balkan se izdvaja kao jedan od najznačajnijih proizvođača slanih grickalica u regionu Zapadnog Balkana. Naši Chipsy, Clipsy, Pardon i Gud spadaju u omiljene brendove celog regiona i ponosni smo što su postali deo globalnog PepsiCo portfolija. Lokalni portfolio je proteklih godina dodatno obogatio i svetski poznati PepsiCo brend: tortilja čips – Doritos. Krajem 2019. godine kao inovativna potkategorija u okviru zdravijeg segmenta lansiran je Chipsy Oven Baked. Tokom 15…
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