Field Product Manager

At Eaton, we believe that power is a fundamental part of just about everything people do. That’s why we’re dedicated to helping our customers find new ways to manage electrical, hydraulic, and mechanical power more efficiently, safely, and sustainably. To improve people’s lives, the communities where we live and work, and the planet our future generations depend upon. Because this is what really matters. And we’re here to make sure it works.

We are looking for: Field Product Manager

Location: New Belgrade (hybrid)

Primary function:

This is a product marketing position which is responsible for life cycle management and business development of Eaton´s all LV products and assist the sales organization in a country with execution of channel marketing activities targeting Tier1 and Tier2 partners in Adriatic sales organization.

The FPM of all LV products is a part of a wider Czech/Slovak marketing organization, and is to collaborate closely with other marketing team members and sales teams to define the target markets for the supported products, participate in creation of local business strategies and go-to-market strategies for the chosen target markets, as well as creation of respective marketing strategies and execution of respective marketing plans to support the agreed long-term business strategies and achievement of profit plan goals on the annual basis.

The FMP is a go-to person and the expert in the all-LV products in the supported local sales organizations and the main internal and external communicator about the products, who is fully able to translate technical features into commercial messaging. This position is also a part of a wider Product Marketing community of Eaton Europe.

Your role:

Manage the supported product portfolio through the entire life cycle and contribute to the successful sales of the products to the defined target markets in the supported countries: 

Your main responsibilities:

• Selection of products fitting the need of the defined target markets
• Market gap & product fit analysis
• Competitive analysis of supported product ranges
• Price positioning versus competitors on the local market
• Ensure product margins and profitability, support with specific price requirements
• Manager products through the entire life cycle starting form a product introduction to the phase-out of the products and replacement with the new products
• Use intimate understanding of customers, their markets, buying habits and pain points to help shape Eaton’s business strategy, as well as customer & project targeting
• High involvement in market intelligence projects for the relevant products in cooperation with the Market intelligence, EMEA pricing and relevant BU teams
• Define service offer for the supported products together with service team
• Define a product support process in the countries and if needed, different levels of product support 
• Develop and execute an action plan in cooperation with the local sales team to grow product sales (target specific customers, markets, channel, value prop)
• Provide intimate VoC and regulatory insight to Business Units to support new product development
• Participation in local standard groups/associations
• Content validation and creation in cooperation with marcom (web content including SEO, marketing collaterals, videos, web content, emails, social media etc)
• Develop and support execution of product promotions and incentives 
• Prepare for and participate in customer & channel events (key-note speeches, presentations & technical product support)
• Develop and deploy local incentives targeting local channel partners
• Increase visibility of Eaton at main channel partners (POS materials, partners´ websites, partners´ email campaigns, partners´ events etc)
• Systematically analyze channel marketing KPIs to support continuous improvement of channel marketing activities
• Sales and partner enablement: validation, creation, and delivery of technical trainings to sales teams, partners, and customers
• Support specific projects or negotiations together with sales team (to improve win-rate etc)
• Technical expertise in supported products
• Regular internal communication on the supported products
• Reference: lx18V5n572UnrCY28KjWS2qdcai7MIAbOYrgi7DEIAA.

Specialized knowledge:

• Bachelor´s degree (in technical studies is an advantage)
• Good understanding of electrical products and technologies
• Marketing education is an advantage
• Understanding business basics including revenue projections, business metrics and financial planning, as well as pricing.
• Marketing skills: knowledge and experience in demand generation, digital marketing, project management etc. is an advantage
• Presentation skills: the ability to be persuasive in front of customers, partners, industry influencers, competitors, policymakers 
• Fluent in Serbian as well as English

Desired skills:

• Experience in working with cross functional teams in a dynamic environment
• Experience of working within a matrix organization
• Translation of technical features into commercial messaging
• Experience in working in a comparable marketing / product management role
• Relevant industry/sector experience

Our offer: 

• Competitive compensation and benefits package 
• Permanent contract in a fast-growing global company  
• Challenging projects in dynamic collaborative team 
• Flexible working solutions (Work from Home: 2/3 days per week)

What you will get from us:

Eaton’s mission is to improve the quality of life and the environment through use of power management technologies and services. We provide sustainable solutions that help our customers effectively manage electrical, hydraulic, and mechanical power – more safely, more efficiently and more reliably. Making what matters work at Eaton takes the passion of every employee around the world. We create an environment where creativity, invention and discovery become reality, each day. It’s where bold, bright professionals like you can reach your full potential—and where you can help us reach ours. Eaton’s 2020 revenues were $17.9 billion, and we sell products to customers in more than 175 countries. We have approximately 85,000 employees.

We make work exciting, engaging, and meaningful for our employees through our dedication to tackling some of the toughest power management challenges on the planet and by never losing sight of what matters. Our culture is built on a strong commitment to practicing our core values and supporting our employees with the tools they need to succeed. We pledge to always foster a diverse and inclusive environment, including inclusion resource groups that bring together employees who share a common purpose, interest, or background. In the past year, our company has received top employment recognition by the Human Rights Campaign and almost fifty percent of our Board of Directors represented diverse groups. When we embrace the different ideas, perspectives and backgrounds that make each of us unique, we — as individuals and as a company — are stronger.

We have demonstrated our passion for sustainability with the recent announcement of cutting carbon emissions from the company’s operations by at least 50 percent by 2030. We are ethical, passionate, accountable, efficient, transparent, and committed to learning. We are confident we can deliver on our promise to improve the quality of life and the environment because of the attributes that our employees embody.

We are committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law.