Global Segment Marketing Manager

Quectel Wireless Solutions is global IoT technology developer and cellular module supplier of 5G, LTE, LTE-A, LPWA, Smart Module, C-V2X, GSM/GPRS, UMTS/HSPA(+) and GNSS modules. Due to business expansion on Serbian market in R&D Centre, Quectel is looking for motivated and proactive candidates to join our team in Belgrade.

We are looking for: 4 new colleagues on position of Global Segment Marketing Manager (WiFi segment, Antenna segment, SMART modules segment, GNSS segment).

Job requirements:

• Bachelor's/Master's degree in Marketing, Communications, Business, or a related field. (Desirable)
• Professional proficiency in English, written and oral.
• Proficiency in MS Office Suite.
• Highly organized with strong communication skills.
• Analytical mindset with the ability to interpret data and trends.
• Responsible, with a positive attitude and a creative approach to problem-solving.
• Fast learner who can adapt quickly to changing market conditions.
• Team player, able to work across disciplines and regions
• Reference: QAih8KtAc5S3Jm557y_Fh7dE3AljqLC0qLwEOOByFRk.

Job description:

• Own the global marketing strategy for the specific segment, aligning with overall business goals and product roadmaps.
• Define target markets, segment positioning and messaging based on in-depth customer, industry, and competitor analysis.
• Research and evaluate emerging market opportunities and new customer segments to expand our smart module market share.
• Identify customer purchasing drivers to guide strategic decisions in product positioning, marketing and sales.
• Create and manage compelling promotional campaigns and content to engage new and existing audiences and support the sales funnel.
• Collaborate closely with product management, sales, field application engineering (FAE) and regional marketing teams to ensure alignment and consistency across global initiatives.
• Devise and execute digital marketing efforts (web, email, social media, paid campaigns) to enhance visibility and demand generation for smart modules.
• Represent the company as a subject matter expert at global industry events, tradeshow and webinars.
• Track KPIs and analyze the performance of campaigns to refine and improve marketing effectiveness.

What do we offer:

• International environment and unique culture: we communicate openly with each other, assess ourselves honestly and enjoy working in a team.
• Foster “on the job” learning: we invest in the development of our employees. We help you grow through continuous intentional learning.
• A profit share scheme: in addition to your annual salary, you’ll receive a profit share defined by the company’s success in the previous year.
• Other benefits: Social and employee events including the annual team building, modern office, work on top edge technologies and interesting projects in industry, private medical insurance, and other benefits.
  

Only shortlisted candidates will be contacted!