Senior Marketing Designer
About Us
Insightful is a market-leading platform for employee productivity and workforce analytics. We process really big data, synthesize it into actionable insights, and ultimately provide a best-in-class, easy-to-use product that empowers enterprise customers to improve employee productivity, business processes, and overall staff well-being.
Job Description:
We are seeking a highly skilled and creative individual to join our team as a Marketing Designer. In this role, you will be responsible for conceptualizing, designing, and executing a variety of marketing materials, including digital assets, sales collateral, website elements, and video content. You will work closely with our marketing team to ensure that all visual content aligns with our brand identity and effectively communicates our message to target audiences.
Responsibilities:
- Develop and maintain visual branding for marketing campaigns across various platforms.
- Create eye-catching and effective designs for digital and print marketing materials, including brochures, flyers, banners, email templates, and social media graphics.
- Design website layouts, user interfaces, and landing pages that are visually appealing and user-friendly.
- Collaborate with web developers to implement and refine web design elements.
- Produce and edit marketing videos, promotional clips, and motion graphics to support marketing campaigns.
- Work with the marketing team to storyboard, script, and create video content that aligns with brand messaging.
- Design and produce sales presentations, product sheets, case studies, and other collateral that supports the sales team’s efforts.
- Provide input on creative strategy and help brainstorm ideas for new campaigns and initiatives.
- Manage multiple projects simultaneously, ensuring timely delivery of high-quality work.
- Stay up-to-date with industry trends, tools, and software to continuously improve design skills and output.
You are a great fit for this role if you have:
- Bachelor’s degree in Graphic Design, Marketing, Multimedia Design, or a related field.
- 10+ years of professional experience in creative design, ideally within the SaaS field, with a strong portfolio that includes a range of successful marketing campaigns, website designs, and video projects.
- Mastery of Adobe Creative Suite (Photoshop, Illustrator, InDesign), video editing software (Final Cut Pro, Adobe Premiere), and web design tools (Figma, Sketch, Adobe XD).
- Familiarity with project management tools like Asana, Trello, or Jira.
- Proven experience in a senior or lead design role, with responsibilities that include mentoring or managing junior designers.
- Strong project management skills, with the ability to oversee multiple projects from concept to completion.
- Experience working directly with marketing, product, sales and other stakeholders to develop and execute creative strategies that align with business goals.
- Strong creative vision with the ability to conceptualize and execute innovative marketing materials that drive engagement and conversions.
- Analytical mindset with the ability to measure the effectiveness of design strategies and make data-driven decisions.
- Excellent communication skills, with the ability to articulate design concepts and present ideas effectively to both creative and non-creative stakeholders.
Sounds interesting?
You can submit your CV and portfolio through the application form below.
Please note that the portfolio is required.
Bonus points if you have an online portfolio (Dribbble, Behance, Personal Website…).
Insightful
Insightful is a fast-growing software company based in San Francisco and Belgrade. You might know us as Workpuls, but as of April 2022, we started a new chapter in development of our software and we got a new name to mark the transition - Insightful. With a product focused on productivity, time analysis, and business process optimization, we are helping companies of all sizes improve and grow. The winning mindset which connects our team leads us towards fresh ideas, learning, and awesomeness.…