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Senior Performance Marketing Specialist (Google Ads)

EnnovationHUB

Beograd

08.12.2021.

ugovor puno radno vreme dostupno osobama sa invaliditetom

Job description

EnnovationHUB is a leading online e-commerce retailer within the home and living niche. From our office in downtown Belgrade, we market and sell premium furniture through local website brands in the US, UK and EU. The furniture in our offer is a part of the tradition of mid-century modern design, sophisticated home décor movement that helped create inspired lifestyles for more than 70,000 of our customers across the UK, EU and the US.

We are now seeking a strong, creative and analytical Senior Performance Marketing Specialist, who will be responsible for planning, executing and managing our Paid Traffic campaigns on the platforms including Google Ads, Google Shopping and YouTube.

You will:

  • Manage the day to day execution of paid search campaigns across multiple markets (UK, US and EU)
  • Take ownership of our Googlе Adwords campaigns (Ads, Shopping, Display, Youtube) with a combined spending of ±180,000 USD per month
  • Crеаte аnd manage our shopping feеd and related campaigns
  • Execute tests, collect and analyse data, identify trends and insights to hit business and marketing KPIs with a focus on traffic growth and brand awareness driving activity
  • Conduct data analysis and reporting to ensure accurate account of marketing costs
  • Monitor and improve campaign performance
  • Identify key performance levers for each activity type and recommend optimisations to maximise revenue within the budget
  • Identify complex challenges and present and communicate solutions to the key internal and external stakeholders
  • Monitor industry trends with a focus on translating those into media execution
  • Work closely with the company's managerial team to develop and align media strategy with wider business objectives

Job requirements

  • A minimum of two years demonstrable Paid search executional experience
  • Experience in implementing text and shopping campaigns and strong knowledge of PPC best practices in regards to structure, optimisation, and implementation
  • Experience in Social and Display campaigns is a plus but not required
  • Strong knowledge of Google Adwords and Google Analytics
  • Understanding of the relationship between media metrics and business KPIs in an ecommerce context
  • Numerical skills and experience in using Google Sheets, with an interest in technology
  • Experience collating and presenting results to wide audiences

EnnovationHUB is an equal opportunities employer, we encourage people with a diverse range of backgrounds to apply. We recognize and celebrate the benefits that diversity brings to our workplace, our business and our customers. We welcome and will consider all applications regardless of race and nationality, religion, color, sex, pregnancy or related medical conditions, parental status, sexual orientation, gender identity, gender expression, age, status as an individual with a disability, or any other legally protected characteristics.

    EnnovationHUB

    We are a dynamic e-Commerce Company currently looking for digital marketing specialists and customer service specialists to join our talented marketing team in Belgrade or Timisoara. Our new team members will be working on our 2 leading brands within the Home & Living category and be involved in transforming our online web-shops into industry leaders in the United States, UK and Scandinavian markets.  

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