Digital Marketing Team Lead

The Role

We're searching for a Digital Marketing Team Lead who thrives at the intersection of strategy and execution in the healthcare space. You understand that in our industry, compliance isn't a checkbox — it's foundational. You know how to balance regulatory requirements with creative excellence, and you can turn complex medical information into compelling digital narratives.

You'll lead our digital marketing operations from end to end, building strategies that work across borders and platforms while navigating the unique challenges of healthcare marketing. This is hands-on leadership that demands both vision and precision.

What You'll Own

Strategic Leadership

• Own end-to-end digital marketing strategy across channels, platforms, and global healthcare markets
• Translate client objectives and medical communications into scalable, compliant digital strategies
• Define KPIs and success metrics that demonstrate real healthcare impact
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Team Leadership & Operations

• Lead, mentor, and develop the digital marketing team for performance and accountability
• Orchestrate workflows and collaboration across Content, Design, Sales, and AI teams
• Make final decisions on digital execution readiness and platform compliance (critical in healthcare)

Channel & Platform Ownership

• Oversee all digital channels: paid media, social, email marketing, websites, analytics, and automation
• Ensure best practices and compliance across Meta, LinkedIn, Google, and healthcare-specific platforms
• Navigate platform policies and regulatory requirements for pharmaceutical and medical content

Performance & Analytics

• Monitor ROI, attribution models, funnel performance, and healthcare-specific engagement metrics
• Own Google Analytics, platform insights, dashboards, and reporting frameworks
• Deliver actionable insights to leadership and healthcare clients

Client & Stakeholder Management

• Serve as primary digital contact for healthcare clients and internal leadership
• Align digital execution with PR, legal, medical affairs, compliance, and regulatory teams
• Present strategies and results to senior stakeholders in healthcare organizations

Innovation & Growth

• Stay ahead of digital health trends, AI solutions, and automation opportunities
• Identify ways to improve efficiency and enhance impact in healthcare marketing
• Research competitive landscapes in pharma, biotech, and healthcare communications

Budget & Resource Management

• Own digital marketing budget allocation and optimization
• Ensure efficient resource deployment across campaigns and platforms

What You Bring

• Proven experience leading digital marketing teams, preferably in healthcare, pharma, biotech, or other regulated industries
• Deep understanding of paid media, social platforms, analytics, and marketing automation
• Experience navigating healthcare regulatory requirements and compliance frameworks
• Track record of managing cross-functional teams and healthcare stakeholders
• Strategic thinking combined with hands-on execution ability
• Excellent communication, organization, and decision-making skills
• Comfort with complexity — medical terminology, regulatory nuance, and sensitive content

Why This Matters

In healthcare marketing, your work doesn't just drive conversions — it educates patients, empowers providers, and accelerates access to life-changing treatments. You'll help bring breakthrough therapies to market, support patient communities, and shape how the world understands health and medicine.

At DevSpark, you'll work with organizations advancing human health on a global scale. If you're ready to lead digital marketing that saves lives and transforms healthcare, let's talk.

Apply now and help shape the future of healthcare communications.