SEO Specialist

Silver Bell Group is expanding its Marketing team and is looking for a proactive and analytical SEO Specialist to support both our internal marketing efforts and client projects. If you enjoy optimizing websites for search visibility, analyzing performance metrics, and developing data-driven strategies to improve organic growth – we’d love to connect with you.

Key Responsibilities:

• Plan, implement, and manage comprehensive SEO strategies for internal and client websites.
• Conduct keyword research, competitor analysis, and content gap audits to identify growth opportunities.
• Optimize website structure, on-page elements, and metadata to improve search engine ranking and visibility.
• Collaborate with the content, design, and development teams to ensure SEO best practices are implemented across all web assets.
• Perform regular technical SEO audits and coordinate with developers on resolving crawl, indexation, and speed issues.
• Monitor and report on key SEO metrics (traffic, keyword ranking, backlinks, domain authority, CTR, conversions).
• Develop and execute link-building strategies using ethical and effective outreach methods.
• Stay updated with algorithm changes, industry trends, and emerging SEO tools to keep performance at the highest standard.
• Support paid media and content initiatives by aligning SEO strategy with broader digital marketing goals.
• Report directly to the Marketing Manager.
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Requirements:

• Hands-on experience in SEO, preferably in an agency or fast-paced digital environment.
• Strong understanding of technical SEO, on-page optimization, and off-page strategies.
• Proficiency with SEO tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, Screaming Frog, or similar.
• Experience with keyword research, link building, and SEO reporting.
• Working knowledge of HTML, CSS, and CMS platforms (WordPress or similar).
• Analytical mindset with the ability to interpret data and provide actionable insights.
• Excellent communication skills in English, both written and spoken.
• Ability to manage multiple projects simultaneously and meet deadlines in a dynamic environment.

What We Offer:

• Full-time on-site role in a modern office in the heart of Belgrade
• Opportunity to work on high-budget campaigns and performance-driven projects
• End-to-end involvement in campaign planning, execution, and optimization
• Support from a dedicated in-house team (design, copy, development, strategy)
• Clearly defined goals, KPIs, and regular feedback
• Professional development opportunities and participation in strategic discussions