Integrated Media Specialist

Most people see a lamp.
You see relationships with customers.

Integrated Media Specialist, Marketing department, IKEA South East Europe

You see things a little differently. So do we. We believe that what you value is more important than what your CV says.
We offer positions that will challenge your skills and let you grow. Come see things a little differently with us.

About you

• Proven advanced training in Marketing, Communications, Media, Business Management or equivalent
• Minimum of 2 years experience in the field of media planning and wider knowledge of digital platforms
• In-house marketing experience or working within the agency
• Advanced knowledge of Excel and Google analytics
• Strong communication and influencing skills in written and spoken English
• Time management and project management skills and ability to multitask
• Knowledge of digital marketing trends would be consider as a plus
• Strong analytical and organizational skills
• Proactive approach and willingness to learn new things
• Reference: zrACu_rddoA5sS4uSIMWxdKp0uhIStRvpthTYjl0SsI.

About the job

Our mission is to enable extraordinary growth by supporting the markets in a new era of meeting the customer. We will empower the markets to realize a simple, unique, and seamless meeting. We will provide our markets with economy of scale and exceptional quality in common solutions for all. We will organize for efficiency and effectiveness.

About the assignment

• Provide media input into the design of the Global Media Framework
• Contribute to the definition of business cases, including presentations
• Contribute to building relationships and key conversations with selected media and stakeholders including representation externally with/without Media Agency Holdings
• Provide input to the media agenda with Media Agency Holdings to drive media efficiency and effectiveness
• Contribute to the deployment of media projects to drive continuous improvement by capturing and analysing the appropriate data and media performance analytics, metrics and insights in order to take the right decisions
• Enable the markets regarding their media channel strategy through the adoption of methodologies, data dependencies & flow as well as data & media performance analytics for tools such as econometric modeling and attribution modelling to maximize the ROI from our media spend 
• Support the econometrics program including data & media performance analytics securing data collection and data output
• Enable the sharing of best practices, success stories and innovation initiatives and learning content for media competence development in the markets
• Make media data available/understandable/actionable by by monitoring, collecting and analysing the appropriate metrics and insights for continuous improvement and decision making
• Provide subject matter support for the country teams, keep them informed on planned deliveries and together with the countries secure the right balance between media effectiveness and efficiency

IKEA South East Europe is an exciting and empowering region with great growth agenda in all countries – Croatia, Romania, Serbia, Slovenia and Ukraine. We currently operate 5 stores and we will open 2 new ones in the upcoming period.

We strongly encourage and warmly welcome applications of people of all cultures, backgrounds and experiences because we believe that diversity in IKEA makes us stronger.

Join IKEA now and apply for the position in English.